More ads, more issues

On top of the near million dollar TV buy promoting his energy indepence program, the Kerry campaign is splitting almost another half million on separate ads for Iowa and New Hampshire.

The Iowa ad emphasizes health care, and it's desribed as a "heavy buy," scheduled to reach the average Iowan about 8 or 9 times during the run. With a fresh endorsement from the Massachusetts Nurses Association and this ad campaign, we may see an increased focus on Kerry's health care plan from the campaign.

The New Hampshire piece features fomer Governor Jeanne Shaheen telling voters that "We're living in an increasingly dangerous world and John Kerry has the experience and judgment needed to keep our nation safe. We need a president who will really take on the special interests, and John Kerry's done it."

According to an AP report, "The Massachusetts senator is spending 50 percent more next week than he typically has been spending in each state."