Wednesday, December 24, 2003

Another look at the WaPo/ABC poll

I've already pointed out that despite the apparently big lead that Dean holds in the latest WaPo/ABC poll, it's not unqualified good news for the Governor.

The Carpet Bagger Report takes an even closer look at the methodology and internals, and discovers that that big lead may no be all it's written up to be either. Their findings?

"There were 35 questions in all, and the one asking Dems which of the candidates would get their vote was last. The problem is, poll respondents were asked 6 separate questions about Dean before getting to the last one, while none of the other Dem candidates were mentioned at all. Indeed, the Post/ABC poll even asked respondents about a hypothetical match-up between Dean and Bush in the general election, but no one else."

"If you mention Dean's name six times, and never bring up any of the other Dem candidates' names, doesn't it stand to reason that Dean will be the name people recognize and connect with when it comes down to which Dem they support?"

Knowing that, it seems even more remarkable that with all those prompts, 69% of Democrats still fall into the somebody (if not anybody) but Dean column.

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